Thursday, April 08, 2010

Desperation on Display

I know I'm playing into Nike's hands by linking to their ad but I think this ad is the most desperate attempt I have ever seen to squeeze every ounce of endorsement value possible out of a celebrity no matter what the cost. And for Tiger to subject himself to an ad like this, tells me he's more concerned about $ than he needs to be. This is a disturbing display of advertising and it does not persuade me to buy Nike. There....I feel better now.


Brodad Unkabuddy said...

I don't like it all. There's something really creepy about using a voice "from the grave".

twest said...

Rick stole my creepy.

I saw an advertising guru this morning call it " a brilliant stroke of marketing"

Give me a break

aprilbrunjes said...

I've tried to leave this comment three times...but I agree.